Kesha LienJun 294 minBrand and Marketing: Understanding the Major DifferencesBrand and marketing are often used interchangeably, but they don't mean the same thing. Here is my take on the major differences.
Kesha LienJan 261 minRebrand Checklist: 40 Marketing & Sales Assets You Shouldn't OverlookConsistency is the most vital success factor in creating a recognizable & credible brand. This list will help you take stock of your assets.
Kesha LienJan 54 minHow Inconsistent Brand Presentation Can Foil Your Marketing EffortsConsistently using the same message and visuals in all your marketing materials is a powerful way to accelerate results.
Kesha LienAug 25, 20203 minRedesigning Company Culture in the Wake of a LayoffLet's be real; times are tough for a lot of businesses. Many executives have had to rethink their workforce strategies and labor costs.
