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frequently asked questions

FAQ

Want to learn more? We’ve compiled answers to some of the most frequent questions we get right here.

Services

What services do you offer?


We offer strategy-driven brand development and design services in standard and customizable packages. We also provide ongoing brand management.




How much does it cost to work with you?


Our Personal Brand program starts at $1K with full-service brand development starting at $4,000.00. Design services vary by project.




What is your availability? When can we start?


We typically book 4-6 weeks out. Contact us to check our availability or reserve your spot.




Who do you work with?


Passion projects aside, service-based B2B businesses are our sweet spot. We work with solopreneurs, start-ups, small businesses, and corporations across various industries like retail, finance, construction, professional services, entertainment, and hospitality.




Do you design logos?


Yes, we specialize in custom brand identities! Our strategy-driven design process is fun, comprehensive, and efficient.




Do you design websites?


The short answer is yes. But if you're only looking for a website, we require that you already have a brand guide.





Brand

What is a brand?


A brand is not a logo, a website, or a service/product; it's how you and your business are perceived. Your brand represents all of your relationships with its customers, suppliers, employees, investors, and the public. It is one of the most important elements in success - determining whether an organization will prosper or perish within its industry.




What is a brand strategy?


A brand strategy details who you are as a company, what you stand for, how you aim to shape the future, and how you want to be perceived. In today's hyper-competitive world, it is essential to have a clear, concise brand strategy to stand out from the competition.




What does a Brand Strategist do?


A Brand Strategist creates the master plan of how a business or person 'shows up.' They research perceptions, find market opportunities, develop stories, integrate concepts and strategies, and create the visual and written guidelines that drive marketing, design, and content creation.





Marketing

What is a marketing strategy?


A marketing strategy is your company's plan of attack for gaining visibility, getting leads, and growing the business. It includes tactics like social media marketing, email campaigns, advertising, and public relations.